Austin Google Ads that turn clicks into customers

High-intent keywords, geo-targeting down to the zip, server-side tracking that proves the ROI — and ad copy that earns the click. We spend your budget on buyers, not curious browsers.

Why most ad accounts leak money

Are you paying Google — or paying for customers?

Most ad accounts we audit are spending money on the wrong people. Wrong keywords. Wrong cities. No tracking. The owner sees a Google bill but no idea if a single dollar came back. We fix that.

Wrong people, wrong city

If you're paying for clicks from job seekers, DIY-ers and people across the state, you're funding nothing. We make sure you only pay for buyers in your service area.

No idea what's working

Most accounts can't tell you which campaign drove which call. We set up tracking that ties every booked job back to the specific keyword that earned it.

Competitors take the buyer

When someone searches for what you do, your competitor's ad is on top. They get the call. We move you up there — and write the ad copy that wins the click.

How we run it

Show up first. Pay for buyers. Prove the ROI.

Three things every Siite Google Ads campaign does — capture high-intent searches, spend only on people who can become customers, and report on the metric that pays the bills.

We catch buyers when they're ready.

Google Ads is the one channel where customers come to you with a problem. We bid on the searches that mean "I need this now" — and skip the ones that mean "I'm just browsing."

  • High-intent keywords that mean a buyer, not a researcher
  • Negative keyword lists that block junk searches automatically
  • Geo-targeting down to the zip code so you only pay locally

Every dollar tracked back to a job.

We set up server-side conversion tracking that ties calls, form fills and bookings back to the exact campaign and keyword that earned them. You see ROAS, not vanity metrics.

  • Server-side tracking — no data lost to ad blockers or iOS
  • Phone calls tracked as conversions, not just clicks
  • Monthly reports in plain English — what worked, what didn't

Ad copy that earns the click.

Top of page is wasted if the ad doesn't get clicked. We write headlines, descriptions and extensions that make your business stand out — phone, sitelinks, reviews, the works.

  • Headlines tested weekly so the best variant wins
  • Call, location and price extensions on every ad
  • Review stars and trust signals shown right in the SERP
See it in action

What it looks like when it's set up right.

A few things our Google Ads clients actually see in their dashboard week after week.

google.com/search
"emergency plumber austin"×
Sponsored· yourbusiness.com

24/7 Emergency Plumber Austin · Dispatched in 60 Min

Licensed & insured. 412 five-star Austin reviews. Call now — on-call tech available tonight.

(512) 555-0142Book onlinePricing4.9 · 412

Generic Plumbing Co · plumberaustin.com

Round Rock Plumbers · rrplumbers.com

Top of page — where buyers actually click.

Top of search, every time.

When someone searches for what you do, you show up #1 — with the phone number tappable, reviews visible, and sitelinks that earn the click.

ads.google.com

Live campaign · this month

Emergency HVAC · Austin

Profitable

Return on ad spend

0.0×+0% vs last month

Spend

$0

Revenue

$0

87 calls · 31 booked jobs · $596 average ticket

ROAS in the dashboard.

$1 in, $4 out. Every campaign reports back the revenue it generated — not just clicks. You see the bottom-line number, not vanity metrics.

ads.google.com/search-terms

Search-term filter

Live keyword stream

High intentBlocked
Junk searches blocked$2,840 saved this month

Junk searches blocked.

Job seekers, DIY-ers, wrong-city searchers — all filtered out automatically. You stop paying for clicks that were never going to call.

What's included

Full campaign management. Nothing billed extra.

One transparent monthly retainer covers strategy, build, ad copy, ongoing optimization, tracking and reporting.

Keyword research

We find the searches your customers are actually typing — and the ones to skip. No padding the list with junk keywords.

Ad copy and creative

Written by humans who know the home service space. Tested weekly. The best-performing version always runs.

Geo-targeting

Down to zip code. So an Austin HVAC company doesn't pay for clicks in Houston.

Negative keyword management

Junk searches added to a block list every week. Your budget goes further every month.

Server-side conversion tracking

Calls, form fills and bookings tracked back to the keyword that earned them. No guesswork.

Call tracking

Every phone call from your ads recorded back to a campaign — so you know which ad earned which job.

Weekly optimization

Bids adjusted, ads tested, budget rebalanced toward what's converting. Set-and-forget is what your last agency did.

Monthly reporting

Spend, revenue, ROAS, called jobs — in plain English. You see exactly where your money went and what came back.

Process

From kickoff to first conversions in 7–14 days.

Four phases. Clear deadlines. Live results inside the first two weeks.

01

Strategy and audit

We learn your business, your service area, your margins. We audit any existing account. We come back with a campaign plan and a realistic budget.

3–5 business days
02

Build and tracking

Campaigns built from scratch with the right structure. Server-side tracking installed. Call tracking wired in. Landing pages reviewed.

3–5 business days
03

Launch

Ads go live. We watch them like hawks the first 72 hours, killing what's not working and doubling down on what is.

Day 1 onwards
04

Optimize monthly

Weekly bid and copy adjustments. Monthly strategy review. Quarterly account-level overhauls. Performance compounds.

Ongoing
Why Siite

Six reasons Austin operators trust us with the budget.

You own the account

Every campaign lives in your Google Ads account, with your card. Full transparency on what's spent, where, and what came back.

Server-side tracking by default

Most agencies still use the basic pixel. We set up server-side tracking on every account — better data, better optimization, cheaper conversions.

Focus on the bottom line

Impressions and clicks are vanity. We optimize for revenue. Every report shows ROAS, not CTR.

Local, intent-driven targeting

We work with US home service businesses every day. We know the keywords that mean "buyer ready," the ones that mean "job seeker," and the difference.

One team, no ticket queue

Email or call. The same team that runs your campaigns picks up. No outsourcing, no junior account managers.

Web design + landing pages in-house

There's no point paying for clicks to a slow page that doesn't convert. We build the landing pages too — so the whole funnel works.

Google Ads FAQ

Before you trust us with the ad budget.

The questions Austin operators ask most often when they've been burned by an ad agency before — and want to make sure this time is different.

Don't see your question?

Reach the same team that runs the work.

Your team

Ad strategists on every account.

Media buyers, analysts and copywriters tuning your campaigns weekly — backed by server-side tracking and real ROAS, not vanity dashboards.

Siite performance marketing team
Free Google Ads audit

Want to see exactly where your ad budget is leaking?

Book a 30-minute audit. We'll review your current campaigns, your tracking setup and your landing pages — and send you a written plan whether you hire us or not.