Austin email marketing that turns one-time customers into repeat revenue

Welcome sequences, post-job follow-ups, cart-recovery flows and seasonal triggers — all running automatically. Built for home service operators and online stores alike.

Why email still wins

Are you paying Google twice for the same customer?

Most home service businesses spend thousands on Google and Meta to acquire a customer — then never email them again. Most online stores send one welcome email and call it done. Either way, you're leaving the easiest revenue on the table.

Re-acquisition is expensive

It costs roughly 5× more to win a new customer than to bring back an old one. Email is the cheapest way to do that — and most businesses ignore it.

Carts and quotes get abandoned

7 out of 10 carts and quote requests never finish. A short, well-timed email or text recovers a chunk of them — automatically.

Seasonal triggers get missed

First freeze, summer heat, spring rain — every season triggers buying behavior. If you're not in the inbox the week before, your competitor is.

How we run it

Automated. Segmented. Tied to revenue.

Three things every Siite email program does — automated sequences that run while you work, segmentation so the right person gets the right message, and revenue attribution so you see what each send earned.

Automation that runs while you sleep.

We build sequences for the moments that matter — post-purchase, post-job, abandoned cart, win-back, seasonal — so the right email shows up at the right time without anyone touching it.

  • Welcome and post-job drip sequences
  • Abandoned cart and abandoned quote recovery
  • Seasonal triggers built around your local market

Right message, right person.

Blasting your full list with one message gets you unsubscribes. We segment your list by behavior, value and lifecycle — so VIPs get one message, dormant customers get another, and everyone gets something they actually want to open.

  • VIP, active, dormant and lookalike segments
  • Behavioral triggers based on what people actually do
  • Personalization beyond "Hi {first name}"

Revenue attribution, not vanity metrics.

Open rates and click rates are nice. We report on dollars generated per send — so you see exactly which campaigns earned their keep, and which ones didn't.

  • Revenue per email and per sequence, not just opens
  • A/B testing on subject lines, send times and offers
  • Monthly reports in plain English with what's next
See it in action

What an email program actually does for you.

Three things our email clients see week after week — sequences running, segments converting, revenue compounding.

klaviyo · sequences

Automated drip

Post-job sequence

0/5 sent
Welcome

Thanks for choosing us, Sarah

Day 7

How to get the most out of your new system

Day 30

Quick maintenance tip from the team

Day 90

Time for your first seasonal check-up?

Day 180

$50 off your next service — just for staying with us

Runs automatically per customer42% open rate

Sequences that run themselves.

From the first welcome to the 6-month check-in — every email sent at the moment it's most likely to land. No one has to remember.

klaviyo · segments

Smart segments

Right message, right person

VIPs · 5+ purchases
184
Active · last 90 days
1,420
Cart abandoners
87
Past customers · 6mo+
642
Each segment gets the message that converts them — not the same blast.

The right message to the right person.

Your VIPs get one offer. Cart abandoners get another. Dormant customers get a win-back. Everyone gets something built for them.

klaviyo · attribution

Revenue per email

Last 30 days

Total earned

$0

Spring tune-up promo$0

38% open · 8% click

Cart recovery · 1h$0

47% open · 9% click

Win-back · 90 days$0

22% open · 4% click

VIP early access$0

61% open · 12% click

Email vs paid ads36× lower CAC

Revenue, not opens.

Every campaign reported back as the dollars it earned — not just the open rate. Email typically beats every other channel on cost-per-acquisition.

What's included

Strategy, design, automation, optimization.

One transparent monthly retainer covers strategy, sequence build, design, sends, optimization and reporting. For home service operators and online stores alike.

Welcome and post-job sequences

The two highest-ROI sequences for any home service business. Set up once, runs forever.

Cart and quote recovery

Automated email and SMS sequences for stores and service businesses. Brings back a chunk of the people who almost bought.

Seasonal and weather triggers

First freeze, summer heat, spring rain — your customers are searching for solutions. We're in their inbox the same week.

VIP and loyalty programs

Reward your best customers with early access, exclusive discounts and a sense of belonging. They spend more — and tell their friends.

Newsletter design and copy

Monthly newsletters written in your voice. Branded design. Mobile-optimized. Actually useful — not promotional spam.

List segmentation and cleanup

We segment by behavior, value and lifecycle. Unengaged subscribers get cleaned out so deliverability stays high.

SMS for time-sensitive offers

Text messages for the moments email is too slow — appointment reminders, flash sales, emergency dispatch alerts.

A/B testing and optimization

Subject lines, send times, offers — tested every send. The winning variant always runs.

Process

From kickoff to first automated sequence in 2–3 weeks.

Four phases. Real automated emails sending inside three weeks. Compounding revenue from there.

01

Audit and strategy

We review your list, your existing sends, your customer journey. We map the sequences worth building first based on your business.

1 week
02

Build and design

Welcome, post-purchase, abandoned cart, win-back — built and designed in your brand. Tracking installed. Tested end-to-end.

2 weeks
03

Launch

Sequences turned on. List segments live. First newsletter shipped. We watch the first sends like hawks.

Day 1 onwards
04

Optimize monthly

New sequences added based on what's working. Subject line and offer testing every send. Strategy review monthly.

Ongoing
Why Siite

Six reasons Austin operators trust us with their list.

Reported as revenue

We lead every report with dollars earned per email — not opens or clicks. The metric that pays the bills.

Built for your audience

Home service post-job sequences. E-commerce cart recovery. We do both — and they look different. We don't shoehorn you into a generic template.

Automation-first, not blast-first

Most agencies send weekly newsletters and call it email marketing. We start with the always-on sequences — the ones that earn money 24/7 without anyone touching them.

Klaviyo, Mailchimp, ActiveCampaign

Whichever platform fits your business. We're not locked into one — we'll recommend the right one during kickoff.

One team, no handoffs

Email or call. Same team that builds your sequences also writes the copy and watches the deliverability. No outsourcing.

Plays nice with your other channels

We also run web, ads and SMS in-house. Email amplifies all of it — and we wire them together so each channel multiplies the next.

Email FAQ

Before you hand off the list.

The questions Austin operators and store owners ask most often when they're deciding whether email is worth the investment for their kind of business.

Don't see your question?

Reach the same team that runs the work.

Your team

Strategists who write the emails.

Lifecycle strategists, copywriters and analysts building flows that bring customers back — not template spam.

Siite performance marketing team
Free email audit

Want to see how much revenue your list is leaving on the table?

Book a 30-minute audit. We'll review your current sends, your sequences and your segments — and send you a written plan whether you hire us or not.